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Crafting an Outstanding CV: Techniques to Make Your Resume Shine

By August 14, 2023No Comments

Crafting an Outstanding CV: Techniques to Make Your Resume Shine

Your CV is your personal marketing tool in the competitive job market. It’s the first impression you make on potential employers, and it plays a crucial role in determining whether you’ll get that interview opportunity or not. In this blog post, we’ll explore top techniques to help you create a standout CV that grabs attention and showcases your skills and experience effectively.

Tailor Your CV for the Job:

One of the most important techniques for a standout CV is customisation. Tailor your resume for each job application by aligning your skills and experiences with the specific requirements of the role. Highlight the most relevant information and adjust your bullet points to emphasise how your background fits the job description.

Example: If you’re applying for a marketing role, focus on your marketing-related achievements and projects. If you’re seeking a customer service position, emphasise your excellent communication skills and customer satisfaction accomplishments.

Start with a Strong Opening Statement:

Your CV should open with a compelling summary that captures the essence of your professional journey. This brief paragraph, known as the “Professional Summary” or “Objective,” should provide a snapshot of your skills, experience, and career aspirations.

Example: “Results-driven marketing professional with a proven track record of developing and executing successful digital marketing campaigns. Passionate about leveraging data-driven insights to optimise brand visibility and drive customer engagement.”

Showcase Achievements with Metrics:

Employers want to see concrete results. Instead of listing tasks, focus on your achievements and quantify them with specific metrics. This adds credibility to your claims and demonstrates your impact.

Example: “Increased website traffic by 40% through SEO optimisation, resulting in a 25% boost in online sales within six months.”

Highlight Transferable Skills:

Emphasise skills that are relevant to the job you’re applying for, even if they were acquired in a different context. Transferable skills like communication, leadership, problem-solving, and teamwork are valuable across industries.

Example: “Led a cross-functional team of five members to successfully launch a new product, demonstrating strong leadership and project management skills.”

Incorporate Action Verbs:

Use powerful action verbs to describe your responsibilities and achievements. Action verbs create a dynamic and engaging narrative, making your CV more compelling.

Example: Instead of saying, “Responsible for managing social media accounts,” use “Orchestrated the strategic management of social media accounts, resulting in a 25% increase in engagement.”

Include Relevant Keywords:

Many companies use applicant tracking systems (ATS) to screen resumes. To pass the ATS and reach human eyes, incorporate keywords from the job description in your CV.

Example: If the job posting emphasises “data analysis,” make sure to include phrases like “data analysis,” “data-driven decision-making,” and “data visualisation” in your CV.

Showcase Continuous Learning:

Highlight any certifications, workshops, online courses, or conferences you’ve attended to showcase your commitment to professional development and staying up-to-date with industry trends.

Example: “Completed a certified Digital Marketing course from Google Digital Garage, enhancing expertise in SEO and content marketing strategies.”

Use a Clean and Professional Design:

A well-organised and visually appealing CV is more likely to catch the recruiter’s eye. Stick to a clean format, use a readable font, and maintain consistent formatting throughout.

Example: Use bullet points, bold fonts for section headers, and italics for job titles or company names to create visual hierarchy.

To sum it all up…

Crafting a standout CV is a strategic process that involves tailoring your content, showcasing achievements, and presenting your skills effectively. By implementing these top techniques, you’ll increase your chances of standing out from the competition and securing that coveted interview.

Remember, your CV is your personal brand’s representation – make it shine!


For media inquiries or further information, please contact

Abby Cairns
Marketing Manager
UK Black Business Show